Properly citing sources that are informed, impartial, and cross-checked.
A significant portion of the book is dedicated to identifying and avoiding , such as: Ad Hominem: Attacking the person rather than the argument.
Weston defines an "argument" not as a shouting match, but as a case supported by logical reasoning and evidence. His rules focus on:
Ensuring premises are reliable from the start and using concrete, concise language to avoid "airy elaboration".
