In the United States, you register trademarks through the United States Patent and Trademark Office (USPTO) .
: You must record this change of ownership with the USPTO to ensure their records reflect you as the new owner. Key Differences to Remember Protects Brand names, logos, slogans Original artistic/literary works New inventions Primary Goal Helps consumers identify the source Protects creative expression Protects technical innovation Trademark process - USPTO buy trademark
: Contact the owner listed in the Trademark Status and Document Retrieval (TSDR) system to negotiate a purchase price. In the United States, you register trademarks through
: Once you agree on a price, you must execute a legal document called an Assignment . This officially transfers the "goodwill" and legal rights of the mark to you. In the United States