In a historic shift for digital media, he officially surpassed PewDiePie to become the most-subscribed individual creator on the platform, reaching roughly 112 million subscribers [8]. Key Catalysts of 2022
To celebrate his 100 million milestone, Jimmy bought a private island and gave it away to a lucky subscriber in one of the most expensive videos ever made [1]. mr-beast-sub-count-2022
The channel consistently pulled in millions of new viewers, surpassing the 90 million mark [10, 12]. In a historic shift for digital media, he