Research Methods And Data Analysis For Business... Apr 2026

: It provides hands-on instructions for using IBM SPSS Statistics for quantitative analysis and QDA Miner Lite for qualitative research.

The book you are referring to is likely , written by James E. Sallis, Geir Gripsrud, Ulf Henning Olsson, and Ragnhild Silkoset. Research Methods and Data Analysis for Business...

Published as part of the series by Springer in 2021, the text is designed as an introductory guide for business students and decision-makers. Key Features of the Text: : It provides hands-on instructions for using IBM