Riton - | Rinse & Repeat (official Video) Ft. Kah-lo
: The song itself earned a Grammy nomination for Best Dance Recording, and the video remains a definitive piece of mid-2010s dance-pop culture with millions of views. Technical Breakdown Directors Dan Streit & Dillon Moore Release Date March 3, 2016 Genre Deep House / Electronic Pop Key Theme Repetitive nightlife and transformation Riton Featuring Kah-Lo - Rinse & Repeat
: Critics have praised the video for being a "true representation" of club life, showing how music and environment gradually lower people's inhibitions. Riton - Rinse & Repeat (Official Video) ft. Kah-Lo
: Matching the song's title, the video uses a "rinse and repeat" structure. Scenes appear to loop, but with each repetition, the characters become increasingly wild and the camera zooms out to reveal more of the growing madness. : The song itself earned a Grammy nomination
: The video is set in a dimly lit, somewhat grimy bar/club. It begins with a sparse crowd in the smoking area and bar, eventually building into a chaotic dance floor scene. Scenes appear to loop, but with each repetition,