Get One Free — T Mobile Galaxy S7 Buy One

: Early adopters who participated during the initial March 2016 launch also received a Samsung Gear VR headset , a six-game bundle, and a full year of Netflix , totaling an additional $250 in value. Strategic Impact

While marketed as "free," the offer came with specific procedural requirements designed to ensure long-term customer retention: t mobile galaxy s7 buy one get one free

The BOGO campaign was a calculated move during a highly competitive period in the mobile industry: : Early adopters who participated during the initial

: T-Mobile paired the BOGO deal with its Carrier Freedom program, which paid off up to $650 per line in early termination fees for customers leaving other providers. a six-game bundle