Who Buys Old Clothes < Safe × Playbook >

The market for "old" (secondhand) clothes is a multi-billion dollar industry driven by individual consumers, specialized resale platforms, and international trade networks.

: These are the most active groups, with 68% of younger generations shopping secondhand in 2024. They often view thrifting as a way to find unique items and express individuality while avoiding the environmental impact of fast fashion. who buys old clothes

Modern buyers of secondhand clothing are increasingly motivated by sustainability and affordability. The market for "old" (secondhand) clothes is a

: Approximately 26% of luxury shoppers now purchase pre-owned designer items to access high-end brands at lower price points. 2. Commercial Platforms & Resellers specialized resale platforms

Specialized businesses buy used clothing to curate and resell for profit.

: Persistent price pressures and inflation have pushed more consumers toward resale to stretch their budgets.