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The book itself is composed of 27 chapters filled with funny personal anecdotes and sage advice.
Sincero refers to your ego and self-sabotaging subconscious mind as the "Big Snooze"—the part of you that wants to keep you safe and small.
She emphasizes connecting to "Source Energy" (also called God, The Universe, or The Force) to manifest the life you want.
Before becoming a world-renowned success coach, Jen Sincero describes her life as "pathetic."
By changing her subconscious beliefs, she transformed from a "frustrated forty-year-old" into a multimillionaire author and speaker. ⚡ Key Themes & "Stories" from the Book
She worked as a freelance writer and in a rock band but felt she was just "going through the motions."
You Are A Badass Apr 2026
The book itself is composed of 27 chapters filled with funny personal anecdotes and sage advice.
Sincero refers to your ego and self-sabotaging subconscious mind as the "Big Snooze"—the part of you that wants to keep you safe and small.
She emphasizes connecting to "Source Energy" (also called God, The Universe, or The Force) to manifest the life you want.
Before becoming a world-renowned success coach, Jen Sincero describes her life as "pathetic."
By changing her subconscious beliefs, she transformed from a "frustrated forty-year-old" into a multimillionaire author and speaker. ⚡ Key Themes & "Stories" from the Book
She worked as a freelance writer and in a rock band but felt she was just "going through the motions."