"" is a high-energy collaboration between Swedish pop star Zara Larsson and British singer-songwriter/producer MNEK . Released on July 22, 2015 , the track serves as a standout single from Larsson's second studio album, So Good . Song Meaning and Production
: The video tells a poignant story of a young girl who befriends a large, shaggy creature—likely representing an imaginary friend or a symbolic "important person".
: Produced by MNEK and Astronomyy , the track is a blend of electropop, house, and UK bass . MNEK designed the production to merge Scandinavian melodic elements (like bells) with a heavy "London bassline". Cinematic Music Video
Watch the official music video filmed in Iceland to see the symbolic journey of a lifelong connection: Zara Larsson, MNEK - Never Forget You (Official Video) ZaraLarssonMusicVEVO YouTube• Sep 17, 2015
: It tracks the girl’s journey from childhood to old age, showing her lifelong devotion to the creature, which mirrors the song's promise to "love you 'til the day I die".